4.6 (862+ reviews)

Rowella | Elegant Pleated Maxi Dress

Regular price £139.95 Sale price£44.95 Save £95.00

30-Day Money-Back Guarantee

Free Shipping with Royal Mail

Get 15% Off when buying 2+ items

Low Stock - pieces left

Colour — White

Colour

White

Yellow

Green

Purple

UK 8 (S)

UK 10 (M)

UK 12-14 (L)

UK 16 (XL)

UK 18 (2XL)

UK 20 (3XL)

Fit

Small

True to size

Large

Shipped on

Free Shipping

ANNIVERSARY SALE UPDATE: Due to high demand, stock is very limited. If you can still press the ‘Add to Bag’ button, your size is available to order.

Graceful Movement Meets Flattering Style

A flowing V-neck maxi dress with long sleeves, soft pleats, and a ribbon-tie waist that adds shape and charm. The flared skirt offers a romantic, feminine silhouette, while the subtle all-over floral pattern adds a refined, timeless touch. Designed to fall beautifully on the body, this piece blends elegance with effortless wearability.

Why Hundreds Of Women Love This Maxi Dress

Easy waist adjustment: The dress includes a delicate ribbon tie at the waist, allowing you to shape your fit for extra comfort and a flattering silhouette.
Soft and breathable material: Made with a light, airy fabric that feels soft on the skin and ensures all-day comfort in both casual and formal settings.
Elegant and functional design: From garden parties to dinner dates, this timeless cut ensures you'll feel dressed up without sacrificing ease of movement or confidence.

We offer Free Shipping which includes Track & Trace on all orders within the UK.

We are working closely with Royal Mail, Evri, DHL, and DPD to deliver all orders quickly and safely.

Not in love? We can promise you a lot, but you'll only truly find out by trying it yourself..

That's why we offer a risk-free 30-day money-back guarantee on all orders. If you're not satisfied, you can return your product at any time, and we'll refund you the full amount!

[{"id":52235448516947,"title":"White \/ UK 8 (S)","option1":"White","option2":"UK 8 (S)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267631443,"product_id":10225430331731,"position":7,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540","variant_ids":[52235448516947,52235448549715,52235448582483,52235448615251,52235448648019,52235448680787]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - White \/ UK 8 (S)","public_title":"White \/ UK 8 (S)","options":["White","UK 8 (S)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819694931,"position":7,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448549715,"title":"White \/ UK 10 (M)","option1":"White","option2":"UK 10 (M)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267631443,"product_id":10225430331731,"position":7,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540","variant_ids":[52235448516947,52235448549715,52235448582483,52235448615251,52235448648019,52235448680787]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - White \/ UK 10 (M)","public_title":"White \/ UK 10 (M)","options":["White","UK 10 (M)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819694931,"position":7,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448582483,"title":"White \/ UK 12-14 (L)","option1":"White","option2":"UK 12-14 (L)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267631443,"product_id":10225430331731,"position":7,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540","variant_ids":[52235448516947,52235448549715,52235448582483,52235448615251,52235448648019,52235448680787]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - White \/ UK 12-14 (L)","public_title":"White \/ UK 12-14 (L)","options":["White","UK 12-14 (L)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819694931,"position":7,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448615251,"title":"White \/ UK 16 (XL)","option1":"White","option2":"UK 16 (XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267631443,"product_id":10225430331731,"position":7,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540","variant_ids":[52235448516947,52235448549715,52235448582483,52235448615251,52235448648019,52235448680787]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - White \/ UK 16 (XL)","public_title":"White \/ UK 16 (XL)","options":["White","UK 16 (XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819694931,"position":7,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448648019,"title":"White \/ UK 18 (2XL)","option1":"White","option2":"UK 18 (2XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267631443,"product_id":10225430331731,"position":7,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540","variant_ids":[52235448516947,52235448549715,52235448582483,52235448615251,52235448648019,52235448680787]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - White \/ UK 18 (2XL)","public_title":"White \/ UK 18 (2XL)","options":["White","UK 18 (2XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819694931,"position":7,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448680787,"title":"White \/ UK 20 (3XL)","option1":"White","option2":"UK 20 (3XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267631443,"product_id":10225430331731,"position":7,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540","variant_ids":[52235448516947,52235448549715,52235448582483,52235448615251,52235448648019,52235448680787]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - White \/ UK 20 (3XL)","public_title":"White \/ UK 20 (3XL)","options":["White","UK 20 (3XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819694931,"position":7,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448713555,"title":"Blue \/ UK 8 (S)","option1":"Blue","option2":"UK 8 (S)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267565907,"product_id":10225430331731,"position":5,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540","variant_ids":[52235448713555,52235448746323,52235448779091,52235448811859,52235448844627,52235448877395]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Blue \/ UK 8 (S)","public_title":"Blue \/ UK 8 (S)","options":["Blue","UK 8 (S)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819629395,"position":5,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448746323,"title":"Blue \/ UK 10 (M)","option1":"Blue","option2":"UK 10 (M)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267565907,"product_id":10225430331731,"position":5,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540","variant_ids":[52235448713555,52235448746323,52235448779091,52235448811859,52235448844627,52235448877395]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Blue \/ UK 10 (M)","public_title":"Blue \/ UK 10 (M)","options":["Blue","UK 10 (M)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819629395,"position":5,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448779091,"title":"Blue \/ UK 12-14 (L)","option1":"Blue","option2":"UK 12-14 (L)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267565907,"product_id":10225430331731,"position":5,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540","variant_ids":[52235448713555,52235448746323,52235448779091,52235448811859,52235448844627,52235448877395]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Blue \/ UK 12-14 (L)","public_title":"Blue \/ UK 12-14 (L)","options":["Blue","UK 12-14 (L)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819629395,"position":5,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448811859,"title":"Blue \/ UK 16 (XL)","option1":"Blue","option2":"UK 16 (XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267565907,"product_id":10225430331731,"position":5,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540","variant_ids":[52235448713555,52235448746323,52235448779091,52235448811859,52235448844627,52235448877395]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Blue \/ UK 16 (XL)","public_title":"Blue \/ UK 16 (XL)","options":["Blue","UK 16 (XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819629395,"position":5,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448844627,"title":"Blue \/ UK 18 (2XL)","option1":"Blue","option2":"UK 18 (2XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267565907,"product_id":10225430331731,"position":5,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540","variant_ids":[52235448713555,52235448746323,52235448779091,52235448811859,52235448844627,52235448877395]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Blue \/ UK 18 (2XL)","public_title":"Blue \/ UK 18 (2XL)","options":["Blue","UK 18 (2XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819629395,"position":5,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448877395,"title":"Blue \/ UK 20 (3XL)","option1":"Blue","option2":"UK 20 (3XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267565907,"product_id":10225430331731,"position":5,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540","variant_ids":[52235448713555,52235448746323,52235448779091,52235448811859,52235448844627,52235448877395]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Blue \/ UK 20 (3XL)","public_title":"Blue \/ UK 20 (3XL)","options":["Blue","UK 20 (3XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819629395,"position":5,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563575-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448910163,"title":"Yellow \/ UK 8 (S)","option1":"Yellow","option2":"UK 8 (S)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267598675,"product_id":10225430331731,"position":6,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540","variant_ids":[52235448910163,52235448942931,52235448975699,52235449008467,52235449041235,52235449074003]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Yellow \/ UK 8 (S)","public_title":"Yellow \/ UK 8 (S)","options":["Yellow","UK 8 (S)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819662163,"position":6,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448942931,"title":"Yellow \/ UK 10 (M)","option1":"Yellow","option2":"UK 10 (M)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267598675,"product_id":10225430331731,"position":6,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540","variant_ids":[52235448910163,52235448942931,52235448975699,52235449008467,52235449041235,52235449074003]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Yellow \/ UK 10 (M)","public_title":"Yellow \/ UK 10 (M)","options":["Yellow","UK 10 (M)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819662163,"position":6,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235448975699,"title":"Yellow \/ UK 12-14 (L)","option1":"Yellow","option2":"UK 12-14 (L)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267598675,"product_id":10225430331731,"position":6,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540","variant_ids":[52235448910163,52235448942931,52235448975699,52235449008467,52235449041235,52235449074003]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Yellow \/ UK 12-14 (L)","public_title":"Yellow \/ UK 12-14 (L)","options":["Yellow","UK 12-14 (L)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819662163,"position":6,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449008467,"title":"Yellow \/ UK 16 (XL)","option1":"Yellow","option2":"UK 16 (XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267598675,"product_id":10225430331731,"position":6,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540","variant_ids":[52235448910163,52235448942931,52235448975699,52235449008467,52235449041235,52235449074003]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Yellow \/ UK 16 (XL)","public_title":"Yellow \/ UK 16 (XL)","options":["Yellow","UK 16 (XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819662163,"position":6,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449041235,"title":"Yellow \/ UK 18 (2XL)","option1":"Yellow","option2":"UK 18 (2XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267598675,"product_id":10225430331731,"position":6,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540","variant_ids":[52235448910163,52235448942931,52235448975699,52235449008467,52235449041235,52235449074003]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Yellow \/ UK 18 (2XL)","public_title":"Yellow \/ UK 18 (2XL)","options":["Yellow","UK 18 (2XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819662163,"position":6,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449074003,"title":"Yellow \/ UK 20 (3XL)","option1":"Yellow","option2":"UK 20 (3XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267598675,"product_id":10225430331731,"position":6,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540","variant_ids":[52235448910163,52235448942931,52235448975699,52235449008467,52235449041235,52235449074003]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Yellow \/ UK 20 (3XL)","public_title":"Yellow \/ UK 20 (3XL)","options":["Yellow","UK 20 (3XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819662163,"position":6,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563570-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449106771,"title":"Pink \/ UK 8 (S)","option1":"Pink","option2":"UK 8 (S)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267467603,"product_id":10225430331731,"position":2,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540","variant_ids":[52235449106771,52235449139539,52235449172307,52235449205075,52235449237843,52235449270611]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Pink \/ UK 8 (S)","public_title":"Pink \/ UK 8 (S)","options":["Pink","UK 8 (S)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819531091,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449139539,"title":"Pink \/ UK 10 (M)","option1":"Pink","option2":"UK 10 (M)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267467603,"product_id":10225430331731,"position":2,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540","variant_ids":[52235449106771,52235449139539,52235449172307,52235449205075,52235449237843,52235449270611]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Pink \/ UK 10 (M)","public_title":"Pink \/ UK 10 (M)","options":["Pink","UK 10 (M)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819531091,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449172307,"title":"Pink \/ UK 12-14 (L)","option1":"Pink","option2":"UK 12-14 (L)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267467603,"product_id":10225430331731,"position":2,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540","variant_ids":[52235449106771,52235449139539,52235449172307,52235449205075,52235449237843,52235449270611]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Pink \/ UK 12-14 (L)","public_title":"Pink \/ UK 12-14 (L)","options":["Pink","UK 12-14 (L)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819531091,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449205075,"title":"Pink \/ UK 16 (XL)","option1":"Pink","option2":"UK 16 (XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267467603,"product_id":10225430331731,"position":2,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540","variant_ids":[52235449106771,52235449139539,52235449172307,52235449205075,52235449237843,52235449270611]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Pink \/ UK 16 (XL)","public_title":"Pink \/ UK 16 (XL)","options":["Pink","UK 16 (XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819531091,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449237843,"title":"Pink \/ UK 18 (2XL)","option1":"Pink","option2":"UK 18 (2XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267467603,"product_id":10225430331731,"position":2,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540","variant_ids":[52235449106771,52235449139539,52235449172307,52235449205075,52235449237843,52235449270611]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Pink \/ UK 18 (2XL)","public_title":"Pink \/ UK 18 (2XL)","options":["Pink","UK 18 (2XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819531091,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449270611,"title":"Pink \/ UK 20 (3XL)","option1":"Pink","option2":"UK 20 (3XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267467603,"product_id":10225430331731,"position":2,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540","variant_ids":[52235449106771,52235449139539,52235449172307,52235449205075,52235449237843,52235449270611]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Pink \/ UK 20 (3XL)","public_title":"Pink \/ UK 20 (3XL)","options":["Pink","UK 20 (3XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819531091,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40563572-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449303379,"title":"Green \/ UK 8 (S)","option1":"Green","option2":"UK 8 (S)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267533139,"product_id":10225430331731,"position":4,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:39+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539","variant_ids":[52235449303379,52235449336147,52235449368915,52235449401683,52235449434451,52235449467219]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Green \/ UK 8 (S)","public_title":"Green \/ UK 8 (S)","options":["Green","UK 8 (S)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819596627,"position":4,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449336147,"title":"Green \/ UK 10 (M)","option1":"Green","option2":"UK 10 (M)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267533139,"product_id":10225430331731,"position":4,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:39+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539","variant_ids":[52235449303379,52235449336147,52235449368915,52235449401683,52235449434451,52235449467219]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Green \/ UK 10 (M)","public_title":"Green \/ UK 10 (M)","options":["Green","UK 10 (M)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819596627,"position":4,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449368915,"title":"Green \/ UK 12-14 (L)","option1":"Green","option2":"UK 12-14 (L)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267533139,"product_id":10225430331731,"position":4,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:39+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539","variant_ids":[52235449303379,52235449336147,52235449368915,52235449401683,52235449434451,52235449467219]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Green \/ UK 12-14 (L)","public_title":"Green \/ UK 12-14 (L)","options":["Green","UK 12-14 (L)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819596627,"position":4,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449401683,"title":"Green \/ UK 16 (XL)","option1":"Green","option2":"UK 16 (XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267533139,"product_id":10225430331731,"position":4,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:39+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539","variant_ids":[52235449303379,52235449336147,52235449368915,52235449401683,52235449434451,52235449467219]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Green \/ UK 16 (XL)","public_title":"Green \/ UK 16 (XL)","options":["Green","UK 16 (XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819596627,"position":4,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449434451,"title":"Green \/ UK 18 (2XL)","option1":"Green","option2":"UK 18 (2XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267533139,"product_id":10225430331731,"position":4,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:39+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539","variant_ids":[52235449303379,52235449336147,52235449368915,52235449401683,52235449434451,52235449467219]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Green \/ UK 18 (2XL)","public_title":"Green \/ UK 18 (2XL)","options":["Green","UK 18 (2XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819596627,"position":4,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449467219,"title":"Green \/ UK 20 (3XL)","option1":"Green","option2":"UK 20 (3XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267533139,"product_id":10225430331731,"position":4,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:39+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539","variant_ids":[52235449303379,52235449336147,52235449368915,52235449401683,52235449434451,52235449467219]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Green \/ UK 20 (3XL)","public_title":"Green \/ UK 20 (3XL)","options":["Green","UK 20 (3XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819596627,"position":4,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S6045a01590cf42849e7e516da516301ff.jpg?v=1761667539"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449499987,"title":"Purple \/ UK 8 (S)","option1":"Purple","option2":"UK 8 (S)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267500371,"product_id":10225430331731,"position":3,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540","variant_ids":[52235449499987,52235449532755,52235449565523,52235449598291,52235449631059,52235449663827]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Purple \/ UK 8 (S)","public_title":"Purple \/ UK 8 (S)","options":["Purple","UK 8 (S)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819563859,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449532755,"title":"Purple \/ UK 10 (M)","option1":"Purple","option2":"UK 10 (M)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267500371,"product_id":10225430331731,"position":3,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540","variant_ids":[52235449499987,52235449532755,52235449565523,52235449598291,52235449631059,52235449663827]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Purple \/ UK 10 (M)","public_title":"Purple \/ UK 10 (M)","options":["Purple","UK 10 (M)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819563859,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449565523,"title":"Purple \/ UK 12-14 (L)","option1":"Purple","option2":"UK 12-14 (L)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267500371,"product_id":10225430331731,"position":3,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540","variant_ids":[52235449499987,52235449532755,52235449565523,52235449598291,52235449631059,52235449663827]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Purple \/ UK 12-14 (L)","public_title":"Purple \/ UK 12-14 (L)","options":["Purple","UK 12-14 (L)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819563859,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449598291,"title":"Purple \/ UK 16 (XL)","option1":"Purple","option2":"UK 16 (XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267500371,"product_id":10225430331731,"position":3,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540","variant_ids":[52235449499987,52235449532755,52235449565523,52235449598291,52235449631059,52235449663827]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Purple \/ UK 16 (XL)","public_title":"Purple \/ UK 16 (XL)","options":["Purple","UK 16 (XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819563859,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449631059,"title":"Purple \/ UK 18 (2XL)","option1":"Purple","option2":"UK 18 (2XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267500371,"product_id":10225430331731,"position":3,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540","variant_ids":[52235449499987,52235449532755,52235449565523,52235449598291,52235449631059,52235449663827]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Purple \/ UK 18 (2XL)","public_title":"Purple \/ UK 18 (2XL)","options":["Purple","UK 18 (2XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819563859,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]},{"id":52235449663827,"title":"Purple \/ UK 20 (3XL)","option1":"Purple","option2":"UK 20 (3XL)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267500371,"product_id":10225430331731,"position":3,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1280,"height":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540","variant_ids":[52235449499987,52235449532755,52235449565523,52235449598291,52235449631059,52235449663827]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - Purple \/ UK 20 (3XL)","public_title":"Purple \/ UK 20 (3XL)","options":["Purple","UK 20 (3XL)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819563859,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/S16676f27299343728783657407557087w.jpg?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]}]

{"id":52235448516947,"title":"White \/ UK 8 (S)","option1":"White","option2":"UK 8 (S)","option3":null,"sku":"UK-14002","requires_shipping":true,"taxable":true,"featured_image":{"id":70375267631443,"product_id":10225430331731,"position":7,"created_at":"2025-10-28T16:05:36+00:00","updated_at":"2025-10-28T16:05:40+00:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540","variant_ids":[52235448516947,52235448549715,52235448582483,52235448615251,52235448648019,52235448680787]},"available":true,"name":"Rowella | Elegant Pleated Maxi Dress - White \/ UK 8 (S)","public_title":"White \/ UK 8 (S)","options":["White","UK 8 (S)"],"price":4495,"weight":0,"compare_at_price":13995,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":57202819694931,"position":7,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.ivyluna.uk\/cdn\/shop\/files\/Task-40483950-1-1.png?v=1761667540"}},"requires_selling_plan":false,"selling_plan_allocations":[]}

Loved by Our Customers

Absolutely love this dress! The satin feels soft and the fit is perfect!

- Jessica K.

Incredibly soft jumper! love it!

- Sophie R.

love my new dress! the satin feels so soft!

- Lucy Brown

Bought a dress with my daughter for a wedding. The quality and fit is perfect!

- Sarah

Absolutely love my new dress! Fabric feels super soft and fits perfectly!

- Ana Roberts

Love my new amaya bag! Super cute

- Zoe K.

lovely dress, the design is perfect, can’t wait to wear it!

- Rebecca R.

Received so many compliments on my bday dress!

- Katey Edwards

This bag is stunning! great quality and the perfect size for my daily essentials

- Amy

super happy with the dress! comfy fit and just gorgeous

- Jessica L.

beautiful as in the photo! love it

- Emily B.

Love the quality of both dresses! highly recommend!

- Lisa Bell

100% Happiness Guarantee

At Ivy Luna, we put a lot of care into everything we create, because your happiness truly matters to us. If it’s not quite right, you have 30 days to return it for a full refund.